MASSER FAMILY OF COMPANIES NAMES NEW EXECUTIVE VICE PRESIDENT OF SALES

Industry veteran hired to elevate Masser’s sales execution. Sacramento, PA (March 21, 2023) – Masser Family of Companies announced today that industry veteran Robert “Bob” Meek joined the company as Executive VP of Sales as of March 20, 2023. Meek will lead the company’s sales strategy for its retail and foodservice businesses and report to Dave Masser, President and CEO of the Masser Family of Companies. Meek joins the Masser Family with more than 30 years of experience in the fresh produce industry, where he achieved success through expertise in...
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SIDE DELIGHTS® MAKE MEATLESS MONDAYS EASY FOR SUSTAINABLY-MINDED SHOPPERS WITH POPULAR POTATO PRODUCTS AND RECIPES

Newport Beach, CA (March 14, 2023) –Side Delights® delivers the delicious, nutritious, and sustainable meat alternatives shoppers seek. Meatless Mondays are making a return 20 years after the international movement was founded in 2003 to encourage people to increase the number of plant-based meals for their health and that of the planet. Replacing meat-based meals with fruit and vegetables is a heart-healthy and nourishing diet choice and can help reduce carbon footprint.  Studies from the Johns Hopkins Center for a Livable Future indicate that adopting a more plant-based diet can decrease...
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Side Delights® Is Excited to Share “All That’s New” About Our Potatoes at SEPC’s Southern Exposure Tradeshow

Celebrating the innovation of fresh potatoes, even in a tight market, Fresh Solutions Network will exhibit in booth #1047 on March 4th in Orlando, Florida Newport Beach, CA (February 27, 2023) – The Fresh Solutions Network®, represented by Basin Gold Cooperative, Pasco, Washington, Mack Farms of Lake Wales, Florida, and Sterman Masser Potato Farms of Sacramento, PA, will exhibit their branded Side Delights® fresh potatoes, as well as a new line of spuds, at the Southeast Produce Council’s Southern Exposure trade show, March 4th, 2023, in Orlando, Florida. SEPC’s Southern Exposure show highlights...
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SIDE DELIGHTS® CELEBRATES AMERICAN HEART MONTH WITH HEART-HEALTHY EATING OPTIONS FOR SHOPPERS

Newport Beach, CA (February 15, 2023) – As new data shows that heart disease affects younger adults (35-64) more frequently, Side Delights®suggests heart-healthy eating changes that can reduce the conditions that put them at risk1. Obesity, eating unhealthy foods, and not enough physical activity can contribute to high cholesterol and high blood pressure, two of the most significant risks for disease. Experts recommend foods that are high in potassium and soluble fiber; and low in trans-fat, saturated fat, added sugar, and sodium to help lower blood pressure and cholesterol levels2. Fruits...
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SIDE DELIGHTS® STARTS 2023 SUPPORTING SHOPPERS’ SMALL KITCHEN APPLIANCE TRENDS

Newport Beach, CA (January 17, 2023) – Side Delights® offers cost-saving and nutritious shopping solutions as consumers change how they cook. Fast, efficient, and affordable – the small kitchen appliance market continues to grow, with expected revenues of US $9.51 billion in 2023.1 “A variety of foods can be cooked using small kitchen appliances, but delicious, affordable potato recipes can be prepared with almost all of them,” noted Kathleen Triou, President and CEO of Fresh Solutions Network. “As the economy and food costs continue to be a concern, with Side Delights® potatoes, shoppers save time...
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AS GROCERY COSTS CONTINUE TO RISE, SIDE DELIGHTS® SHARES SOLUTIONS FOR UPCYCLING POTATO PEELS

With rising food costs, consumers take on the responsibility of upcycling, using food materials from pulp to potato peels. Newport Beach, CA (Dec 6, 2022) – The rising price of groceries is the leading obstacle for shoppers globally1. As consumers look for ways to contend with the prices, Side Delights® suggests the emerging trend of upcycling as an economical and sustainable solution. Upcycling is the process of transforming by-products, waste materials, or unwanted products into new materials and is used for everything from packaging to produce. Specifically, the potato industry is estimated...
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Side Delights® Is Excited to Share “What’s New” About Our Potatoes at SEPC’s Southern Innovations Tradeshow

Celebrating continual innovation of fresh potatoes, Fresh Solutions Network will exhibit in booth #305 on September 23rd in Nashville, Tennessee Newport Beach, CA (September 21, 2022) – The Fresh Solutions Network®, represented by Sterman Masser Potato Farms of Sacramento, PA, will exhibit its Side Delights® potatoes at the Southeast Produce Council’s Southern Innovations trade show on September 23rd, 2022, in Nashville, Tennessee. SEPC’s Southern Innovation show highlights the latest innovations within the fresh produce industry. “We have exhibited at Southern Innovations for almost a decade. We are also a proud sponsor of this...
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SIDE DELIGHTS® OFFERS ANY-SIZE SHOPPING SOLUTIONS AS OFFICES AND SCHOOLS REOPEN

As food prices continue to rise and consumer routines shift, Side Delights® offers quick, affordable potatoes for meals and groups of any size. Newport Beach, CA (Sept. 14, 2022) – Side Delights® offers “any-size solution” to shoppers as they return to school and work. Fortune magazine reported that companies such as Apple, Comcast, and Peloton, asked employees to return to the office after Labor Day1, causing shoppers to shift their routines again. This schedule change affects consumers in various ways, including shopping and dining habits. As college students return to campus, some households feed...
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A CUT ABOVE® POTATOES AS A CANVAS FOR A CRAVEABLE POTATO PROGRAM

Basin Gold and Sun-Glo elevate America’s #1 side dish at Foodservice EXPO. Newport Beach, CA (July 25, 2022): ­ Basin Gold Cooperative, Pasco, WA, and Sun-Glo of Idaho, Sugar City, ID will represent Fresh Solutions Network, LLC at this week’s IFPA Foodservice Expo in Monterey.  They will be featuring A Cut Above® fresh potatoes, select Idaho Russets, and a full range of onions (red, yellow, and white).  A Cut Above potatoes use select White and Russet potato varieties to yield consistently superior house-made baked, mashed, potato chips and French fries. A Cut...
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SIDE DELIGHTS® OFFERS SOLUTIONS IN CHANGING ECONOMIC CLIMATE, SUPPLY CHAIN SHORTAGES, AND CONSUMER SHOPPING SHIFT

With supply chain issues and rising food prices, Side Delights® offers versatile, nutritious plant-based products at a value. Newport Beach, CA (June 27, 2022) – Side Delights® shares data that suggests grocery stores should source what shoppers seek from companies they can count on. Data shows that global economic and supply chain concerns are causing consumers to shift from restaurants to retailers in search of foods to prepare at home that provides value and nutritional benefits. With fears of a possible recession looming and inflation driving up prices, multiple factors are...
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