WHY WAS “SIDE DELIGHTS” CHOSEN AS BRAND NAME?

  • Year after year, potatoes are America’s #1 favorite side dish. So you could say that they are the side dish that gives you the most delight….get it?
  • Side Delights are fresh, wholesome potatoes of the highest quality in a full range of potato types and bag sizes.

WHAT IS BEHIND THE PACKAGING APPROACH?

Designed to stand out on the shelf, these bags include the following features:

  • Clear space on all sides of the packaging allows consumers to see the type and quality of potatoes it holds
  • Color blocking visually guides shoppers to find the potato type they seek easily
  • The use of contrasting colors between the bag and the potato brightens the display and invites potato type exploration
  • Prominent bag size labeling communicates how much product is in the bag
  • Bold, clean, contemporary font easily conveys key facts and messaging

MERCHANDISING RECOMMENDATION

  • Merchandise by potato type and by bag size on the primary potato table

AVAILABLE TYPES & SIZES

  • Russet, Idaho Russet, Red, Yellow, and White potatoes
  • 5 lbs., 8 lbs., 10 lbs. clear poly, light-blocker, combo mesh bags
  • BioFlex poly bag option for 100% recyclable option that will also completely break down in commercial landfills

If you’d like a Sell Sheet on this product line, click here to request.