Fresh Solutions Network

As Consumers Continue to Seek Healthy, Eat at Home Solutions, Side Delights® Offers Retailers Solutions

Newport Beach, CA (September 16, 2024): As dining habits continue to shift, Side Delights® announces how retailers can promote Amazables! as the answer. Due to the cumulative impact of ongoing economic challenges and rising food prices, dining out is estimated to be four times more expensive than eating at home. As a result, retailers, food service operators, and distributors who want to better engage with their target consumers will have new opportunities with the right product mix. The data confirms that while consumers are spending more time at home and...
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Masser Family of Companies Will Showcase Side Delights® Amazables!® Potatoes at SEPC Southern Innovations Tradeshow in Nashville, TN

BOOTH #314 September 12-14, 2024, at the Gaylord Opryland Resort & Convention Center Sacramento, PA (September 3, 2024): Masser Family of Companies (Masser) will showcase the new Side Delights® Amazables! ® at the Southeast Produce Council’s (SEPC) Southern Innovations Tradeshow in Nashville, Tennessee, September 12-14. Recently launched this past March, Amazables! will be a key item in the Masser booth and will be featured in the Wall of Innovation Showcase. Amazables! are first-of-its-kind oven-crisp-style microwavable potatoes that come with and without custom sauces by Litehouse®. The gluten-free sauces, Loaded Potato...
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As the 2024 Summer Olympics Promotes More Plant-Based Menus, Side Delights® Offers a Variety of Options for Athletes and Beyond

Newport Beach, CA  (August 12, 2024) – Side Delights® announced for the 2024 Olympics in Paris, the Athletes’ Village is open from July until the September close of the Paralympics. During this time, 15,000 athletes from 206 countries, and millions of guests are served meals at 35 venues. Additionally, more than 32 million viewers watched the 2024 opening ceremonies compared to 18 million in 2021, with watch parties trending throughout the Games.  This year the “Paris 2024 Food Vision” plans to cut the amount of animal products provided at the event...
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Side Delights® Presents A Cut Above® Potato Line at the IFPA Monterey Food Service Conference as Diners Embrace an Expanded Role of Potatoes

Newport Beach, CA (July 15, 2024): Fresh Solutions Network® (FSN) will feature the A Cut Above®potato line at the International Fresh Produce Association (IFPA) Foodservice Conference in Monterey, California, booth #421, July 25-26, 2024. Basin Gold Cooperative from Washington and Masser Family of Companies of Pennsylvania will attend the conference on behalf of FSN. The A Cut Above® food service product line includes fresh whole potatoes, fresh whole peeled potatoes (with or without Kosher certification), fresh-cut French fries, fresh-cut wedges, 1/4” sliced fresh-cut potatoes, and diced fresh-cut potatoes available in...
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The Masser Family of Companies Announces Strategic Partnership With Szawlowski Potato Farms, Inc.

Masser Family of Companies to provide products, services, and increased value in the Northeast. Sacramento, PA (July 15, 2024) – The Masser Family of Companies (MFC), the eighth-generation family-owned potato farming company, announced a strategic partnership with Szawlowski Potato Farms (SWAZ), a fifth-generation farm. Under the new agreement, MFC will provide supply chain management services, including sales, logistics, procurement, and marketing services, to SWAZ, one of the largest potato farms in New England. The collaboration will enhance customer service, increase production, and streamline the supply chain processes while allowing efficiencies to...
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Side Delights® Will Showcase Its Organic Potatoes & Onions at the Organic Produce Summit

Driving healthy, organic fresh potatoes and onions, Fresh Solutions Network® will exhibit at booth #811 on           July 11, 2024, in Monterey, California Newport Beach, CA (July 2, 2024) – Fresh Solutions Network® (FSN) announced today it will showcase its Side Delights® Organic potatoes and onions at the Organic Produce Summit trade show on July 11, 2024, in Monterey, California. FSN partners Basin Gold Cooperative of Pasco, WA, and the Masser Family of Companies of Sacramento, PA, will represent the Network at the show. The Organic Produce Summit...
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SIDE DELIGHTS® OFFERS SHOPPERS SOLUTIONS AS CONSUMER DINING HABITS DRIVE BREAKFAST AND BRUNCH TRENDS AT HOME

Newport Beach, CA (June 12, 2024) – As brunch experiences a revival in cities across the U.S., Side Delights® responds with cost-effective, healthy potato products and recipes for a social media-worthy meal for the morning or any time of day. High food prices and changing consumer dining habits have helped bring brunch back as a budget-conscious “splurge” in 2024, according to food industry consultancy firm Technomic. Data shows that other post-pandemic consumer dining habits contributing to the increased popularity of breakfast and brunch include eating meals earlier and spending less money on food.1...
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MASSER FAMILY OF COMPANIES AWARDED THE EMPLOYEES EXCELLENCE AWARD FOR SIDE DELIGHTS® AMAZABLES! INNOVATIVE POTATO PRODUCT LINE

Sacramento, PA (June 6, 2024) – The Masser Family of Companies (MFC), the eighth-generation family-owned potato farming company, received product innovation awards and citations for the new Side Delights® Amazables! potato product line. MFC was awarded the 2024 Award for Excellence in recognition of product innovation from the Northeast Pennsylvania (NEPA) Manufacturers and Employers Association and the Employer Product Innovation Award from the National Association of Manufacturers in conjunction with the NEPA Manufacturers and Employers Association for the Side Delights®Amazables! potato product line. The NEPA Manufacturers and Employers Association Manufacturers and...
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SIDE DELIGHTS® POTATOES MEET POST-PANDEMIC CONSUMER NEEDS, HELPING RETAILERS CATER TO DEMAND

Affordable, Healthy, Shelf-Stable Potatoes Fit the Go-To Cooking Vibe Newport Beach, CA (March 20, 2024) –Side Delights® announced multiple solutions to shopping habits, from cooking at home and pantry-stocking to preferences on plant-based meals. Four years after the onset of the pandemic, data shows a sustained surge in consumers opting to cook at home. Despite initial expectations that dining out would return to pre-pandemic habits, consumers have embraced recipes and the enjoyment of preparing meals in their own homes for their friends and families while developing their skills in the...
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SIDE DELIGHTS® POTATOES OFFER SOLUTIONS FOR CONSUMERS AS GRILLING SEASON KICKS OFF

Newport Beach, CA (April 30, 2024) Side Delights® shares solutions as an evolving demographic of consumers prepares for summer grilling. Side Delights® BBQ-friendly Petite potatoes and Prime Select Russet potatoes are cost-effective, healthy, and time-saving options for celebrating the holidays at home. The 4th of July is the most popular holiday for BBQ, followed by Memorial Day and Labor Day. As Memorial Day approaches, retailers can prepare accordingly, with data showing that 76% of consumers who celebrate Memorial Day say they consume their holiday meals at home and must stock...
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