SIDE DELIGHTS® ANNOUNCES SUMMER POTATO PROMOTIONS

Monthly promotions inspire shoppers to celebrate summer occasions with Side Delights®  potatoes San Francisco, CA  (May 16, 2017) – Fresh Solutions Network (FSN) announces the launch of its Side Delights® celebration of summer promotional program with three promotions, one for each month of the season: “Meet Your New Flame” (June), “Star Spangled Steamables” (July) and “Grill Potatoes” (August). Each month-long promotion includes themed in-store merchandiser displays and colorful, coordinating point-of-purchase signage with QR codes featuring a unique Side Delights® recipe. “Summer is grilling season and the perfect time to prompt shoppers to add potatoes – America’s...
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SIDE DELIGHTS® ANNOUNCES NEW FOOD BLOGGER CHALLENGE

Blogger Challenge Focuses on Updating Potato Salad Recipes Starring Side Delights® Steamables™ Potatoes San Francisco, CA  (May 2, 2017) – Side Delights®, the creator of America’s #1 selling line of microwaveable potato bags, Side Delights® Steamables™, announced today a new food blogger influencer marketing program. Side Delights® is building on its successful food blogger collective to share unique branded potato recipes. The last challenge “#MashItOrSmashIt,” resulted in new recipes for the weeknight cook featuring Side Delights Steamables potatoes garnering nearly 2 million impressions in the 30 days following the challenge. This new challenge leverages...
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Side Delights® Flavorables™ Wins Prestigious Packaging Design Award

Praised for creating a unique line of seasoned potatoes in a package designed to protect quality, and boldly convey flavor and convenience to the consumer San Francisco, CA (March 9, 2017) – Fresh Solutions Network announced today its packaging design award from Graphic Design USA, American Packaging Design Awards. The award celebrates the Side Delights® Flavorables™ fresh potato package design, with its vibrant color palette and bold flavor profiles, encouraging an exciting potato choice. “Capitalizing on consumer flavor trends that are HOT, HOT, HOT, we challenged the design team to communicate the...
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SIDE DELIGHTS® GETS IN THE GAME WITH NEW ATHLETIC PROMOTIONAL PROGRAM

Side Delights® in-store Athletic Performance promotion launching nationally San Francisco, CA (April 19, 2017) – Fresh Solutions Network, LLC announces the Side Delights® Athletic Performance Promotion program targeting athletes and sports fans. The theme “Potatoes Fuel Performance” promotes potato’s taste, nutritional value and ability to positively impact athletic performance. The program provides shoppers with information on potato nutrition as well as pre- and post-workout recipes via QR code links to Performance Magazine on the Side Delights® website nutrition page. The program features four major sports themes: football, basketball, soccer and...
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Side Delights® Announces Significant Scientific Research Affecting Potato Industry on Dr. Oz

“Permission to eat potatoes again” trending as potatoes nutritional benefits are confirmed including surprising data San Francisco, CA (March 27, 2017) – Today, Fresh Solutions Network applauded the March 23rd episode of Dr. Oz – giving American’s “Permission to eat potatoes again” noting that potatoes are “nutrient power houses” that surprisingly pack about “100 calories per spud” and have zero grams of fat. Dr. Oz opened his show handing potatoes out to the audience, correcting the misconceptions of “Tater Haters” with nutritional facts on America’s favorite side dish. The low-carb...
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Fresh Solutions Network Wins Packaging Design Award for Side Delights® Roastables

Praised for creating a unique dining experience with its visual appeal, the package design expresses elements of convenience, customizability, and lifestyle  San Francisco, CA (February 23, 2016) – Fresh Solutions Network announced today its packaging design award from Graphic Design USA, American Packaging Design Awards. The award celebrates Side Delights® Roastables fresh potato package design, with its vibrant color palette and rustic visuals, encouraging a perfect potato choice for dinner tonight. “We had very clear objectives for the design team to express the potential of potatoes as a canvas for bold...
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Fresh Solutions Network Celebrates Saint Patrick’s Day all March with the “Luck ‘o the Potato,” In-Store Promotion, Featuring Side Delights® Potatoes

Inspired by the magic of quality and convenience, Side Delights® fresh potato in-store displays create incremental sales for Saint Patrick’s Day San Francisco, CA (February 17, 2016) – Fresh Solutions Network announces its March celebration of Saint Patrick’s Day, with the “Luck ‘o the Potato,” in-store promotion, featuring classic, Irish potato recipes, to capture the magic of this festive, Irish-food-themed holiday feast. Potatoes are a must-have menu item for Saint Patrick’s Day, and with thoughts of a traditional Irish meal, shoppers will be planning early, and seeking ideas for a...
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Fryeburg farm putting a value on potatoes.

From: The Portland Press Herald, January 31, 2016 Sub-title: Green Thumb Farms sells potatoes in liquid and solid form on a national level. Farmer Don Thibodeau grew up in Aroostook County in the era when a potato was vaunted, but hardly pampered. The packaging was a brown paper bag. If there was value being added, it was at home and involved sour cream and butter. Today he grows potatoes on 725 of his 2,400 acres at Green Thumb Farms in Fryeburg, and adds value like nobody’s business. Through Maine Distilleries,...
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Side Delights® Steamables Keep Heating Up The Category

America’s #1 selling brand of microwaveable potato bags adds a sure-fire winner! With time-pressed consumers continuing to clamor for ever-more convenient ways to enjoy fresh foods, value-added produce items responded – accounting for fully 84% of the incremental sales dollars in produce this past year per FMI’s The Power of Produce 2015. In fact, while unprepared vegetables inched ahead by just 0.1%, value-added vegetables jumped up 4.5% during the same period to command a 22.3% share of all fresh vegetable dollar sales. The value-added products attracting the most attention in...
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New Study Shows Side Delights® Steamables Really Heating Up Retail Sales

Nielsen research confirms that category-leading brand is attracting desirable shoppers and driving bigger baskets. A new study on the microwaveable/steamable fresh potato segment conducted by Nielsen Perishables Group highlights the impact that Side Delights® Steamables have on retailer sales and identifies the desirable shopper groups that the growing brand is attracting. Side Delights® Steamables are the leading brand in the steamable segment, with 54.4% of all microwaveable bag volume measured by Nielsen and accounting for half of all dollar sales in the segment. During the 52 week period ending 6/27/15,...
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